• Minna
  • Once she fell down the rabbit hole and chose the world of shoe design at the age of 15, Minna started chasing her dreams. She moved to England at 19 to pursue a degree in footwear design, spending the next six years living, working and finding inspiration in London, Milan and Barcelona. In 2005 she returned to her native Helsinki to launch the Minna Parikka brand. Currently her designs are sold in 25 different countries globally in some of the best fashion retailers, such as Harrods, Selfridges, Liberty London, Luisa Via Roma, Le Bon Marché, La Rinascente, Galeries Lafayette Beijing, Shopbop, Harvey Nichols UK & HK, I.T, Isetan and Level Shoe.
  • “MY DESIGNS ARE LIKE LOVE LETTERS FROM ONE SHOE LOVER TO ANOTHER. LIFE IS TOO SHORT TO TAKE STYLE TOO SERIOUSLY.”
  • Minna’s love of footwear is based on the fact that shoes – unlike clothes – don’t have to be inhabited by a body in order to look attractive. When they’re beautiful in their own right, and a then a woman steps into them – that’s when the magic happens. The right shoes can change how she looks, feels and is seen by others. As objects of desire for women and men, shoes aren’t just symbols of power – they’re the Holy Grail.
  • Crafting
  • Crafted in Spain from the finest materials with unparalleled attention to detail, Minna’s shoes have helped countless women build their own style from the ground up. The signature MP look and feel is achieved by using only the finest Italian and Spanish leathers and all the components from sole to shoe lace come from the best suppliers in Europe.
  • Universum
  • MINNA PARIKKA UNIVERSUM opened its doors in November 2012 on Helsinki’s main shopping drag, at Aleksanterinkatu 36. It’s over 80 square metres of accessory lovers’ wonderland, a sumptuous confection of wood, marble, leather and vivid colours – it even has its own mirrored kissing booth! The windows of the Universum have held everything from a living plant wall, vogue dancers, miniature railroad track to giant sushi platter – making it impossible to pass by without a smile.

    In addition to Minna Parikka Universum, the designs are sold in 25 different countries globally in some of the best fashion retailers, such as Harrods, Selfridges, Liberty London, Luisa Via Roma, Le Bon Marché, Galeries Lafayette Beijing, Harvey Nichols UK & HK, I.T, Isetan, La Rinascente, Level Shoes and Shopbop. Click to view all stockists.